Back in June, I wrote a blog entry entitled American Airlines adds "Your Choice" service, i.e. pay for what used to be free. I was critical of AA's new "Your Choice" program, bemoaning that the airline was charging for what used to be free. Well, since then I've had second thoughts on the issue and booked the "Your Choice" package for a client today.
I still would like to see the standby and "discounted" change fee options offered for free, but for $19 I felt the extra cost worth it--especially because my client may arrive at his departure airport with sufficient time to catch an earlier flight to DFW.
He's a senior citizen so he'd get to board early anyway and at $101, I'd buy a new ticket before I paid the change fee, but the standby option is quite attractive and I can see where all three "perks" might be attractive in other scenarios.
I thought the other legacies would have matched by now, but AA is still the only major U.S. airline with a program like this.